Everything You Need to Know for 2024 EOFY Sales

Everything You Need to Know for 2024 EOFY Sales

It is now that time of the year when many of us will have our eyes on the best offers available on the market – EOFY is nearly here! EOFY is a significant sales period for Australian consumers as the discounts range from electronics to high tech, ending with some clothes or designer bags at a bargain. Use our quick guide to find out how to get through the EOFY 2024. We will reveal all the secrets and guidelines to get the most out of these discounts and make the best of all offers. Below, you will find all the information relating to family responsibilities.

Understanding EOFY

EOFY, or End of Financial Year, refers to the end of a 12-month accounting period. However, the implications are different if we look at the EOFY meaning from the consumers' perspective. This period is often characterized by sales during which retailers discount their products to make way for new merchandise in the following financial year. This makes it a great time to shop for numerous products, from electronics to clothes.

When Is EOFY?

EOFY is recognized in Australia and is held on approximately 30 June of the same year. It is almost half the year, especially for those anticipating the EOFY sales that usually come in June. But when does the EOFY Sale begin? Some start selling their products a few weeks earlier, so it is essential to start looking for early birds or early bird discounts.

Why Retailers Offer Significant Discounts?

Retailers use such significant discounts for some of the following reasons.

  • Clear Out Old Stock: Retailers seek to phase out older stocks with newer ones to create space for new commodities.
  • Improve Financial Position: They help to increase their financial position before the end of the fiscal year.
  • Tax Season Sales: When filing tax returns, individuals perceive the necessity of making certain purchases that would entitle them to claim their money back based on work expenditures. This is why retailers make offers for laptops, smartphones, and printers, among other items.
  • Attract Customers: These are sales promotions likely to offer fiscal incentives, such as tax exemptions, to sell more during this period.

Best EOFY Sales 2024

EOFY 2024 will be marked by the best sales to cover as many categories as possible. EOFY laptop sales pique enormous interest because technology products, including laptops, iPhones, and other smartphones, usually offer massive discounts. The sale is not limited to home office equipment alone; you can purchase many products, such as costumes, stuffed toys, furniture, and homeware.

Who Has Deals?

You can look forward to hearing from well-known suppliers in existing electronics stores like JB Hi-Fi, Harvey Norman, Bing Lee, and Telstra. However, more than just retailers can offer the specials; manufacturers like Dell and Dyson can also do so. Roobotech also sells tech gadgets and is involved in these products in the sales line. Here, several past EOFY discounts are discussed, including previous years when retailers such as David Jones, Koala, and The Iconic heavily marketed EOFY sales. Every top retailer dreams of giving customers a discount of between 20 percent and 40 percent, but there are sometimes special sales with discounts of up to 70 percent.

Check Out: How the iPhone Changed the Way Australia Connects and Interacts

Tips for Maximizing EOFY Discounts

  1. Make a List: Before the sales start, write down what you need. This helps you stay focused and avoid buying things on impulse.
  2. Set a Budget: Decide how much you're willing to spend. This allows you to spend your money wisely during the sales.
  3. Compare Prices: Don't buy the first deal you see. Take some time to compare prices at different stores.
  4. Check Return Policies: Understand the return policies for items bought during EOFY sales, as they might differ from regular ones.
  5. Need vs Want: Ask yourself if you really need the product. Make a list of essentials and stick to it, even if the deals are tempting.
  6. Value for Money: Look for coupons or discount vouchers for more value. Check out deals hubs for the best offers, and look for free shipping and returns.
  7. Know the RRP: Know the recommended retail price (RRP) to know if you're saving money.

Following these simple tips, you can maximize the EOFY sales and enjoy great deals. Happy shopping!

Are EOFY Sales Worth It?

Thus, EOFY sales are a good idea. Still, you should remember that they are a particular form requiring a specific approach. This time of the year is comparable to other big sale occasions such as Black Friday and Boxing, so it is perfect for acquiring essential products like laptops and TVs. Furthermore, some items, such as monitors and computers, primarily offered in EOFY sales, can be tax deductions if used for work purposes, which brings in the added extras. 

However, one must appreciate that end-of-financial-year sales are not the only way to get these discounts; other sales at different periods can also present similar opportunities. Furthermore, the research reveals that promotional prices are stratified, and hence, only some products can be bought at the sale price, as retailers may employ pressure tactics like limited stock availability.  

To sum up, the end of a financial year is one of the best times to buy products with massive discounts, naturally for the sellers, due to the tax reduction on sales. However, before making any purchases, it is advisable to compare the prices.

Enjoy Huge Discounts on Tech Gadgets at Roobotech!

Roobotech is renowned for providing significant discounts on tech gadgets all year round, making it a go-to destination for tech enthusiasts in Australia. One of the standout features of Roobotech is its extensive range of refurbished tech gadgets. These items are meticulously tested and restored to a high standard, offering excellent functionality at a fraction of the price of brand-new products. Despite providing these gadgets at competitive prices, Roobotech also seizes special occasions to feature additional sales, further enhancing their value proposition. Whether looking for refurbished laptops, smartphones, or other tech essentials, you can always find incredible deals at Roobotech, especially during promotional sales events.

Special EOFY Discount Offer on iPhone 14 Pro and iPhone 14 Pro Max

Roobotech is excited to announce a special $20 discount on the iPhone 14 Pro and iPhone 14 Pro Max. This limited-time offer makes it even more affordable to own the latest technology from Apple. Both of these models have great cameras, snappy processors, and beautiful screens. Take advantage of this discount to avoid anything getting in your way of the ultimate smartphone experience. For more information and to order, come to our website or visit our store and place your order now!

Check out these fantastic deals:

Untrackable Encrypted Pixel 7 Pro GrapheneOS (Privacy)

  • Regular price: AUD 944.00
  • Sale price: From AUD 799.00

iPhone 11 Pro Max

  • Regular price: AUD 576.00
  • Sale price: From AUD 549.00

Galaxy Z Fold 3 5G

  • Regular price: AUD 765.00
  • Sale price: From AUD 499.00

iPhone XS

  • Regular price: AUD 345.00
  • Sale price: From AUD 329.00

iPhone XR

  • Regular price: AUD 314.00
  • Sale price: From AUD 299.00

Don't miss out! Visit Roobotech today!


Since our guide provides all the necessary information regarding earning the most from the 2024 EOFY sales, you will be ready for the year's sales. Remember to prepare your list of materials and your expected budget, and try to look at different stores to compare prices with others. Finally, remember that although EOFY sales are great for consumers and allow one to buy some things for cheaper, one has to be wise about it and avoid getting tricked by the advertisements. So why wait? It's time to make your shopping list and prepare for early birds. Happy shopping!

Frequently Asked Questions

For How long do EOFY sales actually last?

EOFY is at the end of June, but some brands begin their discounts a few weeks prior, perhaps even in the final days of May. The promotions can last as short as three days, slightly extend to a week, and, depending on the store, even take up to several weeks.

Does Apple have EOFY sales? 

One can find the best deals on Apple products at the end of a financial or fiscal year EOFY. Samsung phones, computers, and tablets are heralded as having the best prices.

Why do businesses have EOFY sales? 

Companies embark on yearly discount offers commonly referred to as EOFY because of their favorable tax position. This can help them get tax advantages or lower their taxes by increasing sales or thinning out stock.

What are the best sales of the year? 

Several successful sales days exist, including Boxing Day, Black Friday, and Cyber Monday. Payday and winter sales are also standard.

What does EOFY stand for? 

EOFY means "end of the financial year" or the fiscal year. It refers to 12 months used for tax purposes.

Which months are best for sales? 

As observed, November and December receive higher traffic because of Black Friday and Cyber Monday. Summer and January-February are known to be low sales seasons. Still, if you choose the right strategies, these are excellent seasons.

When are Apple products cheapest? 

Apple products' prices are usually the lowest in the year's first half, particularly in July and October through November. As a Black Friday promotion, they offer a gift card as a bonus with a purchase.

What are EOFY sales? 

EOFY sales happen in June when the Australian financial year ends on June 30. Retailers cut prices to clear out stock and make room for new products. It's also when tax return time is near.

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